Brown and White Vol. 45 no. 51

              plaques given to first and second place winners in ten contests staff conducts round tables forty-one seniors who have failed to order caps and gowns must do so immediately unless they wish to pay an extra charge the orders are to be placed at the supply bureau the list of seniors who have failed to place their orders ac cording to john w maxwell manager of the supply bureau includes j h benedict d bishop a s briggs w b clark a dechnik t.arue diehl a s goldstein r s guptil e w hanson r m hayden a l jamieson k a janulis d w jones by ran kelley a e kunzelman i kurlya a j lease f lucard h j mack r h moore f h nelson j parmet j p quarles joe ratway j h roberts jr g c rodgers a f sayko c j schaefer m s scharff w g siegel a e smith jr lee socks jr f stanley jr m sterngold j d sutton j b taus sig m s thompson j h weigel a w wintenbottom f t winters jr f h wrightson 15 men initiated by math society c william duncan officers elected dudman larkin barnard williams contestants are runners ¦ up 75 is winner's award the junior-senior williams con test in extemporaneous speaking was won last evening in packard auditorium by eric weiss e e 39 second honors were divided between h l dudman bus 39 and r n larkin arts 38 weiss spoke on hizzoner my mayor and will receive the first prize of 75 the second prize of 25 will be divided between dud man and larkin who spoke on what is democracy and it's happening here respectively in the freshmen contests austin c wagner eng who spoke on american neutrality is possible will receive the first prize of 40 wiliam h barnard eng received the second prize of 15 his topic was the futility of war steph en kowalyshyn eng 41 won hon orable mention with his talk on the president and t v a lehigh professors officiate judges at the contest were dr edgar h riley associate profes sor of english dale h gramley associate professor of journalism j calvin callaghan instructor in english charles j moravec as sistant in journalism and elmore lempert fellow in english the winners of the freshman contest will be ineligible to com pete next year since sophomores are not included in the competi tions neither will junior or senior members be allowed to compete next year excepting dudman who was given this privilege as a result of the tie for second honors this year business society taps 7 juniors dean rates journalism auditorium is crowded to hear philadelphia columnist speak speaking on a chemist looks at advertising dr harvey a neville head of the chemistry de partment at lehigh university this morning declared that the fut ure of advertising depends upon the use of forceful truthful state ments just as the modern master pieces of fiction are to be found among the advertising pages of our magazines and newspapers said dr neville so the truly great in ventors of today are those master minds who think up new and ter rifying dangers diseases and de ficiences in order to supply alleged cures comforts and cathartics for them advertising formerly told peo ple where to get what they want ed now its admitted purpose is to create a demand and overcome sales resistance exaggeration and misstatements are doing much to create a distrust among the con sumers of all types of advertis ing advertising is modern alchemy illustrating his lecture with slides dr neville declared that modern advertising must be de bunked if the consumer is to be weaned away from the attitude of wondering how he has managed to live so long modern advertis ing is modern alchemy he said it is appropriating scientific prin ciples c william duncan columnist of the philadelphia evening ledger who spoke on close ups of fam ous people stated that the task in interviewing is to determine 27 students address 7 discussion groups in afternoon session ~~—~ ~~~~~~~ — twenty-seven lehigh students four faculty members and a rep resentative of a mimeograph ma chine company participated in the seven round table discussion groups which featured the after noon session of the fifth press con ference held here today delegates indicated at registra tion which group they wished to attend the leaders and speakers of the various groups and their topics are as follows general news writing — ray mond f feilbach 38 news editor of the tuesday issue of the brown and white chairman willet weeks jr 39 editor in chief elect of the brown and white getting the news howard m conner 40 writing the lead charles f kalmbach 41 newspaper english and thrasher t gray 39 structure of the news story editorial writing — j palmer murphy 38 editor in chief of the brown and white chairman frank n kemmer 39 structure of the editorial j palmer murphy editorial topics william g dukek 38 former editorial man ager of the brown and white makeup of the page and eric weiss 39 editorial manager of the brown and white columns sports problems discussed sports writing — charles j mor avec assistant in journalism chair continued on page four as lehigh welcomes delegates to fifth conference continued on page four opens press conference with talk at session this morning the importance of a free and enlightened press was stressed by dr c c williams president of the university in greeting the con ference delegates from 114 high and preparatory schools this morn ing in packard auditorium a free and enlightened press probably stands at the top of all agencies of national security even above army and navy declared president williams the great dangers to our national security are not from foreign foes but from hidden germs of disintegra tion within just as the bacteria of physical disease quickly succumb to direct light of the sun so will those germs of moral decay group ani mosities and political corruption lose virulence in the light of pub lic opinion resulting from press publicity he continued broad understanding necessary dr williams cited broad under standing of civilization and current movements and a knowledge of writing techniques and public psychology as two prerequisites for participation in journalism i commend the purposes of those who seek adequately to prepare to serve society through careers in journalism stated dr williams intelligence and enlightenment will truly make a free press might ier than the sword in safeguard ing home liberty and security in america dr williams who is completing his third year as president of the university compared scholastic publications to metropolitan news papers in that both present and re flect the life of a definite social group your papers concern the schol astic athletic and social events of your school mates he said the effort to make these affairs inter esting to your readers has great educational value for in your writing must reflect the life around quite as well as the metropolitan daily depicts the life of the world tau beta pi picks heads for coming year tau beta pi honorary engineer ing society held election of officers last evening at a meeting in pack ard laboratory the following are the newly el ected officers james e patton ch e 39 president earl hems ch e 39 vice president donald w cooper e e 39 treasurer charles g layman m e 39 cor responding secretary allen f jones m e 39 recording secre tary vincent m white m e 39 cataloger special initiation ceremonies were held for earl hems who was sick during the regular initiation period pi mv epsilon hears talk by president williams pi mv epsilon national honor ary mathematics fraternity initi ated 15 men at a banquet wednes day evening at the sun inn pres ident c c williams addressed the members and initiates on the re lation of mathematics to engineer ing clarence a shook associate professor of mathematics and fac ulty adviser of the society wel comed the new men and conduct ed the initiation the initiates are bernard alt shuler e phys 40 william f carson ch e 40 wellington b eler i e 40 robert c good e phys 40 aelfric james e phys 40 richard c kelly ch e 40 robert f koenig met 40 robert d marsden e phys 40 william b polman e phys 40 thomas e ricketts ch e 40 james f ryan ch e 40 edward m sharp ch e 40 william r transue graduate assistant in phy sics edward g uhl e phys 40 and vincent m white m e 39 alpha kappa psi takes men at colloquium seven juniors in the college of business administration were tapped by alpha kappa psi na tional professional business frater nity during pledging exercises held in colloquium on wednesday morn ing the men pledged are jack w kromer franklyn f schafer leonard h dudman leo w hes selman thomas habicht charles a weed and payson h nicholas the pledging exercises were pre ceded by a talk on the history and purpose of alpha kappa psi given by george b curtis registrar who was introduced by robert p mcquail bus 39 newly elected president of alpha kappa psi the pledges will be initiated on wednesday may 18 after a sup per to be held at the phi delta theta fraternity plans resurfacing university will repave roads on campus andrew w litzenberger super intendent of buildings and grounds announced yesterday that sever al of the campus roads will be re surfaced within the next ten days the road to the new annex of the chemistry building will be paved the main road through sayre park will be re-surfaced one half at a time from the sharp turn near the psi upsilon frater nity house to west of the turn near the chi psi house the road leading from the main sayre park road to the theta del ta chi fraternity will also be re surfaced on the lower campus the main road from the flag pole to packer aye will be refinished later in the month the road to the new richards house dormitory will be made o to speak to accountants dr neil cartothers will speak at the chapter session of the le high valley chapter of the national association of cost accountants to be held may 27 at the hotel tray lor in allentown continued on page four 227 schools compete three publications obtain first place for third consecutive year fifty-eight publications repre senting the same number of high and preparatory schools of penn sylvania and new jersey were sel ected by three practicing news papermen as noteworthy achieve ments in scholastic journalism in the contests run in connection with the conference five pennsylvania and new jer sey schools received first place awards in the contests the results of the contests in the ten classes were announced at the closing ses sion of the conference this after noon in addition to the ten first place plaques ten second place plaques and 38 certificates of merit were awarded a total of 227 high and preparatory schools in the two states were represented in the con tests ye ridlyan of ridley park taking first place in the contests of the class c magazines marred the four-year winning streak of the glen-nor crier of glen nor high school glenolden the glen-nor crier had taken first place in this classification since the conferences were begun in 1934 palmer announces winners three publications won first place for the third consecutive year in addition to the william perm charter school recipient of a merit certificate last spring took first place in the prep school mag azine group this year three schools advanced from honorable mention rating to second place the first place winners that re peated were the high school record camden senior high school camden n j class a magazines jeannette high school dispatch jeannette class d newspapers the student voice flemington high school fleming ton n j mimeograph publica tions and the mercersburg new s mercersburg academy mercersburg preparatory school newspapers perm charter wiuiam perm charter school germantown won first place in the preparatory school magazine class last year it was awarded a certificate of merit the awards were announced by dean philip m palmer of the col lege of arts and science at the closing session held in packard auditorium the judges of the com petitions were george yanko allentown chronicle and news leonard h schick bethlehem globe-times and robert w schwartz the harrisburg patriot and news class a — newspapers first place the entree plainfield h s plainfield n j ; second place the acorn i'pper darby h s upper darby pa honorable mention the spotlight simon gratz h s philadelphia pa york-high weekly william perm h s york pa the megaphone northeast h s phila delphia pa the hi-kearnian kearny h s kearny n j the carrickulum car rick h s pittsburgh pa class a — magazines first place the high school record camden h s camden n j ; second place cherry and white williamsport h s williamsport pa honorable mention im pressions central h s scranton pa the burr west catholic h s philadel phia pa tech quarterly technical h s scranton pa wah hoo allegheny h s pittsburgh pa class b — newspapers first place the tower summit h s summit n j second place the tower princeton h s princeton n j honorable mention norwin bi-weekly norwin h s irwin pa blue and white news west york h s west york pa the cheltonian cheltenham h s elkins park pa the d t informer dunbar town shi h s leisenring pa class b — magazines first place the spotlight cranford h s cranford n j second place the aerial merchantville h s merchantville x j honorable mention the arrow ridgewood h s ridgewood n j the the quaker town group at registration table with a william jessup and miss mac willet weeks jr editor in chief elect of the brown and white explains the organ - grube checking names ization of his staff in the journalism laboratory the coatesville group arriving at packard laboratory prof dale h gramley greets c william duncan who delegates of the stroudsburg newspaper start on one of spoke at general sessions the tours of the campus bethlehem pa saturday may 14 1938 41 seniors must make deposits immediately vol xlv no 51 price — five cents williams asserts free press is most important safeguard conference speaker 58 prizes are presented to outstanding publications delegates hear 3 addresses speech prizes won by weiss and wagner lehigh university brown and white neville emphasizes truth of press advertising in speech to delegates member intercollegiate newspaper association z 612 all the lehigh new first seniors must pay fee all seniors must pay a graduation fee of 10 by mon day may 16 at 4:30 p m in order to graduate on university day june 14 a report from the registration offices shows that 41 seniors have failed to do this